UK National Lottery leads in Web traffic again according to Casino City’s iGaming Business Directory

19 February 2015

NEWTON, Mass. -- (PRESS RELEASE) -- Casino City Press has just announced the release of the 2015 edition of Casino City’s iGaming Business Directory, a one-of-a-kind reference work providing the world’s most comprehensive coverage of virtually every aspect of the online gaming industry.

And for the second-straight year, the UK National Lottery website is the world’s most popular gaming-related website in terms of traffic. bet365 Sportsbook & Racebook, Ladbrokes Sportsbook & Racebook, FanDuel and Betfair Sportsbook & Racebook round out the top five.

It’s the first time FanDuel, the market leader in the rapidly growing daily fantasy sports sector, has cracked the top-five sites. DraftKings, Fan Duel’s top competitor, is 12th in this year’s rankings.

While sports betting sites normally do well in terms of traffic, the 2014 World Cup brought a surge of new customers to sports betting sites, and the sportsbooks were able to hold on to some of that traffic.

The UK National Lottery website is the only online gaming site in the top 10 that isn’t related to sports.

888 Casino, and bet365 Casino are the top-ranked online casinos when measured by website traffic.

Casino City’s iGaming Business Directory describes more than 3,000 iGaming sites in detail and ranks the top websites overall by traffic and the top sites in each sector. The directory also ranks the top software providers, payment providers, jurisdictions and affiliates.

Casino City’s iGaming Business Directory is provided in book format with an accompanying CD featuring additional iGaming industry information and a variety of electronic data files. And it’s indispensable for getting a handle on the online gaming industry, identifying competitors, discovering portal sites or affiliate programs, finding appropriate industry contacts and locating iGaming products or service vendors.

The directory and CD profile 1,100 iGaming site owners, including the iGaming sites they own and their executive contacts. In fact, the directory provides contact information for 12,000 industry executives in total.

Popularity rankings and owner cross-reference lists are provided for the top iGaming sites including online casinos, online poker, sports betting sites, online bingo, games, lotteries, and financial market sites (forex and binary options).

There are directories of 500 game and platform software providers, 1,200 other types of industry suppliers and their products and services, 150 regulatory jurisdictions, 250 payment processors, and 350 payment methods. In addition, 9,000 iGaming affiliate sites are included along with a directory of 1,100 affiliate programs showing sites represented, affiliate managers, and other program details. The 2015 Directory also covers trade associations, trade shows, and trade publications.

The accompanying CD includes data files for all iGaming sites, property owners, web portals, software developers, jurisdictions, industry suppliers, and executive contacts. Also included are the complete contents of all nine prior editions of the directory plus 285 annual reports of online gaming businesses.

According to Michael Corfman, CEO of Casino City Press and Executive Director of the Gambling Portal Webmasters Association, “Casino City’s iGaming Business Directory is the only publication in the world that comprehensively catalogs the organizations, businesses, and key players involved in the ever-changing online gaming industry. We track every aspect of the industry. There is no other resource like this, and if you do business in the industry, the iGaming Business Directory book and CD are must-have reference tools.”

To find out more about Casino City’s iGaming Business Directory, visit or call +1.617.332.2850 x105.

Related Links
Betfair Sportsbook & Racebook Site Details
bet365 Sportsbook & Racebook Site Details
Ladbrokes Sportsbook & Racebook Site Details
bet365 Casino Site Details Site Details
888 Casino Site Details
FanDuel Site Details
DraftKings Site Details

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