Betstars launches in Italy

25 May 2016

(PRESS RELEASE) -- Italian players are now able to make sports bets on Betstars.IT, an Amaya Inc. brand. Italians can access the beta version of Betstars in their web browser online at Betstars.IT and in the desktop poker and casino software.

The beta version of Betstars.IT currently offers six of the most popular sports, with plans to grow the range in coming months. In time, players will be able to enjoy a wide range of betting markets and fantastic in-play betting options that sports betting fans around the world have already come to expect from a world-class online sportsbook.

Betstars.IT also benefits from offering Italians a seamless experience between sports betting, casino and poker, with a single wallet for all games.

"There's huge crossover between poker consumers and sports betting fans and Betstars provides a safe, secure, convenient and trusted environment to place sports bets," said Eric Hollreiser, Vice President of Corporate Communications for Amaya Inc. "Italian sports fans find betting enhances their love of the game as they put their wits, strategy and judgment to the test."

With a special focus on football – by far Italy's most popular sport – Betstars offers hyper-competitive odds on the biggest games from Europe's top leagues, and exclusive promotions, such as the Welcome Betstars Freeroll, a free poker tournament with a €5000 prize pool, open to all players that make any bet during the week from May 25-30. Looking ahead, and waiting for the EURO 2016, Betstars also gives all the players the chance to join the special promotion set for the Champions League Final, along with a generous €20 first deposit bonus offer.

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