Initial Rewards

Initial Rewards is now the largest dedicated supplier of promotional merchandise and loyalty reward programs for the Gaming Industry outside of North America having long been the UK market leader in the supply and management of promotional merchandise to all major industry sectors in the UK. Senior management have had over 30 years of experience supplying & sourcing quality merchandise which has enabled us to set up a unique business infrastructure with the ability to provide a one stop shop for promotional merchandise and loyalty reward programs for the Gaming industry.

Products and Services
Marketing > Promotions > Get Branded
Bespoke promotional merchandise is one of the best ways to promote your brand and get yourself noticed in today's business world. There is immense power in bespoke promotional merchandise as it helps you accomplish your business goals faster and more effectively. Offering you unparalleled choice, value and most importantly quality, Initial Poker are the leading supplier of everything from poker chips & sets for giveaways, playing cards & card protectors for home games, bespoke clothing for live events and USB related products which have an obvious synergy to the online gaming sector.
Marketing > Promotions > Loyalty Rewards
A common theme among Gaming Operators is the existence of Loyalty Points; known commonly as Player Points, Actions Points or Frequent Player Points. Initial Poker offer a Loyalty Point Xchange store to assist with your player retention and acquisitions. This allows your users to exchange the loyalty points they earn for a range of merchandise. The look, design and feel of the online store will totally mirror the layout already used by the online operator to create a seamless link into an online store. The store offers a wide range of gaming related merchandise from a huge range of poker chips, KEM playing cards, card guards, chipsets, poker tables, apparel, backgammon sets & licensed World Poker Tour products. The store also features exclusive gaming jewellery items & cufflinks. We have also included a High Rollers Section that should appeal to the User with a very substantial Loyalty Points total. This section will include items such as Cartier watches, Diamond Stud earrings and travel packages.
4 Parr Road
Stanmore Middlesex, Harrow, England HA7 1QP
United Kingdom
Phone:  +44 20-8381-3300
Fax:  +44 20-8381-3700
Upper Mgmt.:  Mr. Lee Reuben, Managing Director
Taipei Branch
3F, No. 1-2, Lane 130, Sec. 2,
Sze-Chuan Road Panchiao
Taipei, Taipei
Taiwan, Province of China
Phone:  +886 289667944
Tel Aviv Branch
97 Ben Yehuda Street
Tel Aviv, Tel-Aviv
Phone:  +972 525 688 895
Additional Information
Date Established: February, 2006
Tradeshow Attendance
ICE London 2023 Logo
ICE London 2023
7 Feb 2023 - 9 Feb 2023
Booth N3-435

ICE Totally Gaming 2017 Logo
ICE Totally Gaming 2017
7 Feb 2017 - 9 Feb 2017
Booth N2-220

ICE Totally Gaming 2016 Logo
ICE Totally Gaming 2016
2 Feb 2016 - 4 Feb 2016
Booth N2-220

ICE Totally Gaming 2015 Logo
ICE Totally Gaming 2015
3 Feb 2015 - 5 Feb 2015
Booth N2-220

Global Gaming Expo (G2E) 2014 Logo
Global Gaming Expo (G2E) 2014
30 Sep 2014 - 2 Oct 2014
Booth 3623

ICE Totally Gaming 2014  Logo
ICE Totally Gaming 2014
4 Feb 2014 - 6 Feb 2014
Booth N4-220

ICE Totally Gaming 2013 Logo
ICE Totally Gaming 2013
5 Feb 2013 - 7 Feb 2013
Booth S2-160

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