Altenar releases trio of betting widgets to enhance customer engagement

18 April 2024

(PRESS RELEASE) -- Altenar, the leading sportsbook and iGaming software supplier, has released three sportsbook widgets to enhance competitiveness and drive customer engagement.

Bet Boost, Betting Insights and Bet Mentor offer extra layers of insight for seasoned bettors and a cross-sell opportunity for customers that have traditionally engaged with online casino to try sports betting in an accessible way.

The Betting Insights tool offers customers historical data for specific markets, enabling them to make data-driven decisions about which markets to bet on. Bet Mentor asks customers to specify how much they want to bet or how much they want to win. They can then click on suggestions based on historical data.

Bet Boost is a versatile tool that enables operators to promote specific events and enhance competitiveness particularly for popular championships. Users can efficiently locate boosted odds through various front-end options, presented as carousels, event views or overview widgets, enabling them to access promotions swiftly.

Antonis Karakousis, Director of Operations at Altenar, said: “We are pleased to bring all three of our new add-on widgets to market, offering our operator partners more ways than ever to engage bettors and empower them to make data-driven decisions.

“Data is becoming increasingly important for customers, not just operators, and the insights these tools offer will serve to make Altenar’s partners the most competitive on the market.”

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