Aspire Global appointed Kärrbrink as Chairman of Pariplay

(PRESS RELEASE) -- Aspire Global has appointed Jesper Kärrbrink as Chairman of Pariplay. Jesper Kärrbrink has extensive experience of the gaming industry and game development in particular, including the positions as CEO of Mr Green and Svenska Spel. Pariplay is a leading aggregator and game developer in the iGaming industry and was acquired by Aspire Global in October 2019.

Jesper Kärrbrink is today Chairman and Creative Director of the game developer Green Jade Games. He left Mr Green last spring and moved back to Sweden when the British gaming group William Hill acquired the company.

“Jesper Kärrbrink brings extensive experience from the iGaming industry and game development in particular, including deep knowledge about especially the European iGaming market. We have high expectations for Pariplay as an important addition to our B2B-business and as Chairman Jesper Kärrbrink will contribute to the refining of Pariplay’s strategy and in realizing the full potential of our acquisition”, says Tsachi Maimon, CEO of Aspire Global.

The acquisition of Pariplay gives Aspire Global control of yet another crucial part of the value chain which creates synergies, broadens the game portfolio and provides a new channel to distribute and sell proprietary games outside Aspire Global’s network. Pariplay also holds an iGaming certificate for New Jersey, which is a springboard for Aspire Global into the regulated US market. In November 2019 Pariplay signed an important agreement with the leading iGaming operator 888casino for New Jersey.

“Pariplay is an exciting company with a strong position in a time of transition for the iGaming industry. I look forward to supporting the management of Pariplay in strengthening the offering to operators in terms of innovation and competitive strength”, says Jesper Kärrbrink.

Jesper Kärrbrink will take on the position as Chairman of Pariplay as of today.