Better Collective launches problem gambling detection tool

1 November 2021

(PRESS RELEASE) -- Better Collective today announces the decision to launch Gamalyze on all its main sports betting media brands. The self assessment tool from Mindway AI makes it possible for visitors to conduct a test that can help detect problem gambling. The tool is launched on bettingexpert.com during Safer Gambling Week 2021, a RAiG initiative running in GB and Ireland this week.

Gamalyze is a virtual card game offered to online gamblers where the player tries to maximize the win. During the game, decision making is analyzed, using validated neuroscientific principles. The analysis provides deep insight into gambling behavior, thus identifying key characteristics associated with problem gambling.

Jesper Søgaard, CEO and Co-Founder of Better Collective says:

"Responsible gambling is a very important part of our business philosophy. By implementing Gamalyze on our websites, we give visitors an opportunity to test their gambling habits and find out if their gambling behaviour presents as fun and entertaining, as it should be, or if it is potentially problematic".

Bettingexpert.com is one of the first Better Collective sites with Gamalyze launched. Other platforms will follow in the coming period.

Neil Smith, head of Bettingexpert.com says:

"Bettingexpert.com is the world's biggest social network of sports betting tipsters. We have millions of visitors every year and with Gamalyze launched, we increase our focus on responsible gambling so our community can feel even safer when they visit our site".

Gamalyze is a self-test developed by Mindway AI, who has Better Collective as a majority shareholder. Mindway AI provides a range of solutions for the gaming industry that helps identify, prevent and intervene in at-risk and problem gambling.


Related Links
Better Collective

FEATURED iGAMING SUPPLIERS
narrativa
global-gaming-expo-g2e
Narrativa
AI-based natural language generation solutions for the gaming industry
Global Gaming Expo (G2E)
The largest gathering of global, commercial and tribal gaming professionals in North America.
ocr-online-casino-reports
upgaming
OCR - Online Casino Reports
Delivers highly targeted casino traffic from over 70 countries! Get your casino listed today at OCR!
Upgaming
Fully customized iGaming solutions provider, supplying online casino libraries and iGaming products.
casino-city-press
mondogaming-srl
Casino City Press
A leading publisher and distributor of casino and gaming business data and market research reports.
Mondogaming SRL
A leading software provider for sportsbook platforms, projected in the B2B and B2C business
gamblerspick
casino-web-scripts
GamblersPick
Share & Read other players' reviews! A top player community-driven portal for online casinos.
Casino Web Scripts
Providing certified casino software & casino games with no monthly fees.Custom development available
house-tech-ads
fast-offshore
House Tech Ads
Drive quality casino-gambling traffic to your brand from over 70 countries from our premium assets!
Fast Offshore
Online Gaming License covers all types: bingo, casino, eSports, lottery, poker, sportsbetting & more
Your Guide to 3,455 iGaming Industry Suppliers
ADD YOUR COMPANY   |   ABOUT US     linkedin Twitter Facebook