BtoBet supports Eastern European gambling market

9 June 2017

(PRESS RELEASE) -- During Russian Gaming Week 2017 in Moscow, multi-national iGaming software provider BtoBet met with sports betting and casino licensees wishing to develop business in regulated markets, as well as speed up revenue and operations in the evolving Eastern European regulatory framework.

The state of iGaming in Eastern Europe and Eurasia is complex. As countries gradually regulate the industry, operators need to be far-sighted, grasping opportunities offered by next-gen technology in order to maximize profit.

BtoBet's multi-jurisdiction platform, compliant with regulated markets, respecting local requirements and integrating 2,000 games, allows a quick and easy incorporation of any third-party supplier.

With the company's advanced tools, East European licensees can:
  • Collect data
  • Monitor players’ behavior
  • Understand their preferences
  • Provide them with tailor-made offers
Commenting on BtoBet's participation in the upcoming Eastern Gaming shows, CEEGC in Budapest and BEGE Expo in Sofia, CEO Kostandina Zafirovska commented, "East European playera are showing a growing interest in online gaming and eSports competitions. As a consequence, today's bettors in this area are shifting from traditional sports to cybersports, preferring mobile and desktop to shops. In the next months, BtoBet will attend other important shows in Eastern Europe to display to the local operators how BtoBet's advanced Sportsbook and Casino solutions can help them to expand their business safely towards mobile and online."

To discover more about the East European market, download the industry report on the BtoBet website.

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