Casino Espresso licenses software from Income Access

5 May 2010

MONTREAL, Quebec -- (PRESS RELEASE) -- The leading provider of marketing software and solution for the igaming industry, Income Access, has announced it will supply Casino Espresso with an affiliate marketing platform. Through this deal, "the the Italian style casino" and its affiliates will gain access to custom features, in-depth tracking reports, and a variety of marketing tools to optimize their campaigns.

The Income Access affiliate software will provide Casino Espresso with a variety of advanced features to help them maximize the ROI of their affiliate program. Advanced administrative features will offer added control of their campaigns. In-depth tracking reports will also provide insight into the performance of those campaigns, providing them with intelligence to optimize their online marketing efforts.

The Income Access software also features an array of functions and features to help Casino Espresso affiliates optimize their online marketing campaigns. Casino Espresso affiliates will enjoy graphical reports, providing them with advanced intelligence on campaign performance at a glance, as well as more in-depth tracking reports. A variety of marketing tools will also help affiliates boost traffic, referrals, and conversions.

Through the custom language settings, Casino Espresso will be able customize the user experience of their affiliates. This will help them better engage Italian affiliates, and create an affiliate experience that reflects "the Italian style casino."

"This announcement is excellent news for casino affiliates with Italian traffic," said Nicky Senyard, CEO of Income Access. "The advanced features of the Income Access affiliate software will allow Casino Espresso to access critical intelligence on campaign performance, optimize their marketing efforts, and create an affiliate marketing experience that reflects their "Italian style" brand. Casino Espresso affiliates will also enjoy advanced reporting metrics and marketing tools, allowing them to boost their earning potential."

The Income Access software also features an advanced user-interface that provides operators and affiliates access to critical analytics at a glance. With all the information they need at their fingertips, users can then drill down for more detailed intelligence through a variety of in-depth tracking reports.

Completely brandable and customizable, the Income Access affiliate software provides iGaming operators the ability to extend their brand experience to affiliates. The same software that powers the Income Access affiliate network, it is updated regularly to meet the needs of the igaming marketplace. Featuring a variety of in-depth tracking reports and marketing tools, the Income Access software offers both operators and affiliates the resources they need to maximize the return of their online marketing campaigns.

Related Links
Income Access Affiliate Program Information

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