Digitain launches new online sportsbook

(PRESS RELEASE) -- Multi-channel sports betting and casino platform provider Digitain has launched a new online sportsbook with Bosnia's Xlivebet.com as it continues to expand its geographical footprint in the region.

The site is powered by Digitain's fully-managed sportsbook platform, which offers odds on 65 different sports, taking in 7,500 leagues and more than 3,000 betting markets. It also covers 28,000 live events a month.

As part of the deal, Digitain is also supplying its sportsbook solution to Xlivebet's retail operation in the country, via an integration into the land-based betting terminals of Xlive's sister company EEP Casino.

EEP Casino is the Eastern European division of Merkur Gaming, whose games will feature exclusively on the proprietary self-service terminals.

The sportsbook will initially be included on an order of 100 of the machines, one of which will be displayed on Digitain's stand at EiG in Berlin next week, with plans to roll out another 300 in the coming months.

Suren Khachatryan, Digitain CEO, said: "We have been working hard to forge new partnerships in different parts of the world, and we are very pleased to have teamed up with Xlivebet and EEP in Bosnia.

"We are also really excited to be heading to EiG for the first time, and to welcome visitors and fellow exhibitors to our stand. It's a great chance to show off our amazing products, and to chat with our peers about the latest trends that will shape our industry in the coming months."

Dean Todorovic, Xlive CEO, said: "It is great to be working with Digitain who have a lot of experience in offering retail sportsbook and online casino customers like ours an excellent online alternative when it comes to enjoying sports betting.

"The ability to have a proper multi-channel offering will not only provide our players with more choice, but will give us an advantage over our competitors."

Digitain will join a host of other betting and gaming suppliers in Berlin from 18-20 October, following successful stints at ICE, Betting on Football, Russian Gaming Week, the iGaming Super Show and Betting on Sports so far this year.

Xlivebet was founded in 2016 as an off-shoot of EEP casino and the company's retail arm, which has been in operation for twenty years in Bosnia and now operates over 50 shops.