DrueckGlueck increases reach of TV ads in Germany

16 October 2017

(PRESS RELEASE) -- Schleswig Holstein-licensed casino DrueckGlueck is turning up the pressure on its rivals with a massive television campaign in Germany during October and November.

The DrueckGlueck television advertisements will appear on a number of key TV stations in Germany, with every German viewer between the ages of 18-45 seeing the ads at least 6.3 times each.

DrueckGlueck, which is powered by casino software giant SkillOnNet, has over 650 video slots and casino games, including hit slot games from German specialist slots providers such as Merkur and Bally Wulff, with live casino with live dealers from Novoline Extreme and Evolution Live gaming. Along with slots from NetEnt, Microgaming, Yggdrasil, Nyx, WMS, SGI and Blue Lightning, it caters to all players who love to play online.

DrueckGlueck was launched in Germany with its own unique TV show on the Sports1 channel and has progressed to become a household name in the German market.

Michael Golembo, Sales and Marketing Director SkillOnNet, said, "The DrueckGlueck casino brand is a TV natural. It started in Germany with its own live show and now uses television for the majority of its branding and as major acquisition channel, attracting huge numbers of German online players daily. We are now stepping up the momentum to keep DrueckGlueck the number one online casino in Germany."

Featured in the television commercials will be the recently launched state-of-the-art HTML5 mobile casino version, which can also be played on all devices, including tablets. The adverts will appear on channels such as Pro7, Servus TV, Deluxe Music, N24, DMAX, Pro7 MAXX, TLC, SIXX, Motorvision, MTV and Comedy Central.

Golembo added, "The German public has taken DrueckGlueck to heart and also adopted the smartphone in large numbers. They can now enjoy their casino games on the move with our casino mobile app, which has even better navigation now and offers a wonderful user experience. This is what DrueckGlueck is all about!"

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