Four operators launch with PartnerMatrix software

13 January 2011

LONDON, England -- (PRESS RELEASE) -- Award winning sports betting and turnkey solutions provider EveryMatrix is proud to announce that four operators are launching with its recently-released PartnerMatrix software.

EveryMatrix clients BoogieBet, Bora Bora, GUTS and ElCasino will all be utilising the full PartnerMatrix package that incorporates a new affiliate system and an incredibly versatile banner creation and ad-serving platform. The four operators will be able to fully customize their advertising banners, and their affiliates can look forward to dynamic content such as real time updated odds, poker and bingo tournaments and progressive casino jackpots.

"We're thrilled to be able to offer our PartnerMatrix solution to our clients," said EveryMatrix CEO Ebbe Groes. "The system is already live on GUTS and Bora Bora, and we're looking forward to launching it on the BoogieBet and ElCasino sites. We hope that PartnerMatrix will help them succeed with their marketing initiatives."

Eric Yonce, CEO of BoogieBet said "The power of the PartnerMatrix software gives us the confidence to use it for all our online marketing and affiliate campaigns. We are excited about using live odds and fixtures in our dynamic sports betting banners and attract new players across all of our products."

EveryMatrix will be exhibiting PartnerMatrix and its full range of products at the ICE Totally Gaming annual conference at Earls Court, London, from January 25th- 27th. Meet them at stand #5142.


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