Greentube and Betfair partner to boost Italian offering

(PRESS RELEASE) -- Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has further expanded its presence in Italy after launching a wide selection of its top-performing titles with Betfair, part of the Flutter Entertainment group, via its Capecod aggregation platform.

The agreement brings new and classic fan-favorites to Betfair’s in-house platform, providing more players nationwide with access to Greentube’s premium content portfolio.

Among the titles are the latest releases, Piggy Prizes Wand of Riches, Charmin' Lady’s Boom, and Piggy Prizes Wish of Riches, each offering rich features and immersive gameplay.

These will be joined by beloved classics Book of Ra Deluxe, Book of Ra Deluxe 10, and Lucky Lady’s Charm Deluxe, all known for their strong performance across the Italian market.

Recognized worldwide as one of the most prominent operators, the Flutter brand will provide an extensive player base for Greentube to supply its high-quality portfolio as it continues to strengthen its foothold across the region.

The content is being distributed via Capecod, Greentube’s aggregation platform in Italy, allowing seamless integration for operators without requiring direct access to Greentube’s library.

This collaboration with Betfair highlights Greentube’s ongoing focus on working with tier-one partners worldwide, bringing world-class gaming experiences to local audiences.

David Bolas, Commercial Director at Greentube, said: “By partnering with Betfair, we are not only further expanding our presence in Italy, but also reinforcing our commitment to deliver a premium, innovative gaming experience to a dynamic and growing market.

“This collaboration with Flutter, a global leader in gaming, is a testament to our shared vision for expanding this partnership. We are thrilled to offer Betfair players the opportunity to enjoy our world-class content, and we look forward to seeing this partnership thrive.”