Income Access launches new redesigned blog

MONTREAL, Quebec -- (PRESS RELEASE) -- Income Access has redesigned its blog with a new look and feel, enhanced navigation, new sharing and commenting features and revitalized content focusing on the eGaming industry.

The goal of the redesigned blog is to increase interactivity by allowing users to vote on blog posts and leave comments. Creating a space for affiliates and operators to voice their opinions with regards to all aspects of the eGaming affiliate marketing industry has been a goal of the Income Access team. With this redesign, they feel they have been able to construct an interactive and informative forum and encourage affiliates and operators to join in on the conversations at the blog, press room and event blog.

"As part of our philosophy of helping those working in the eGaming industry to reach their affiliate marketing objectives, we work hard to provide information that gives operators and affiliates the knowledge they need to be successful," said Nicky Senyard, CEO of Income Access. "This new design is the first step in making that information and the ability to comment on it more accessible, and we'll be working over the coming year to make it even better."

The new blog will give users a more intuitive search function that makes finding content they are looking for even simpler. Income Access blogs are written by the affiliate marketing team, SEM team, marketing division and account managers, all of whom deliver content for affiliates and operators from a different perspective. Author bios will allow users to get a little more information about those writing the blogs, and those who want to follow a specific author will be able to do so from the bio page.

Visitors to the Income Access blog will be able to get involved in the conversation with new commenting features and functionality that have been added in order to easily share each entry in more than 200 social media channels. Visitors who like, or disagree with a blog entry will be able to vote on the content by clicking on "thumbs up" or "thumbs down" symbols.

The content on the Income Access blog will continue to provide operators and affiliates with tips on best practices for affiliate marketing campaigns, as well as information on how to effectively leverage the Income Access affiliate marketing software to improve their affiliate marketing programs.

Income Access has been developing affiliate marketing software since 2002 and currently sets the industry standard. Partnering with some of the biggest names in the eGaming business, Income Access is at the forefront of the industry and will be sharing and commenting on eGaming industry news on the blog.

The new blog design and functions went live on March 1, 2010, and Income Access invites all to come and check out the new design, read blogs related to the eGaming affiliate marketing business and take part in the discussions.