Playtech extends footprint in Greece with Novibet deal

(PRESS RELEASE) -- Playtech, the world’s leading gambling technology company, has announced the launch of its Casino and Live Casino software with Novibet. This multi-market deal sees Novibet initially adding a dedicated Playtech Casino tab and Live Casino offering in Greece, with the U.K. and Italy to follow shortly thereafter.

Starting with the Greek market, Novibet will offer Playtech Casino content through a dedicated tab called Premium Slots as well as Playtech’s dedicated Live Casino offering localized and branded tables to the requirements of Novibet.

Nikos Olympitis – General Manager at Novibet said: “We’re delighted to expand our game offering with Playtech to bring its industry leading content to our wide-ranging audiences. We look forward to developing this partnership further as we continue to grow our content offering.”

Yori Arami, Commercial Director at Playtech, said: “We are delighted to partner with Novibet, one of the industry’s leading operators. Novibet continues to grow in Greece and across Europe and now its players can enjoy our industry leading Casino and Live Casino content. Our scale and distribution is a powerful offering for potential partners, and this is a great example of our commitment to partnering with fast growing companies in fast growing markets.”