Wazdan introduces Mystery Multiplier Drop for second stage of Summer Network Promotion

(PRESS RELEASE) -- Wazdan, the leading gain-focused developer, has launched the second stage of its Summer Drop Network Promotion, building on the strong momentum generated by the opening phase with the introduction of its player-proven Mystery Multiplier Drop mechanic.

Running from 27 July to 16 August 2026, the latest stage forms part of Wazdan's three-phase seasonal campaign designed to help operators drive player engagement throughout the summer months.

Following an encouraging first stage, which saw strong operator participation and player interaction through Mystery Drop, the campaign now introduces a fresh dynamic with Mystery Multiplier Drop. The promotional tool enhances gameplay by awarding multiplier-based prizes, allowing players to receive rewards whose value can be boosted by randomly assigned multipliers, creating additional anticipation with every trigger.

Designed to support operators across player retention, reactivation campaigns, CRM initiatives and game visibility, Summer Drop provides partners with a ready-made promotional solution that delivers additional engagement opportunities without altering the core gameplay experience.

As with all of Wazdan's promotional tools, Mystery Multiplier Drop is simple to activate, fully customizable and backed by comprehensive marketing support, allowing operators to maximize campaign performance through ready-to-use promotional assets and communications.

The second stage marks the next chapter of Wazdan's Summer Drop campaign, with a third and final activation scheduled to conclude the seasonal initiative later this summer.

Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “The response to the opening stage of Summer Drop has been extremely encouraging, with partners embracing the campaign and players responding positively to the added engagement.

“Introducing Mystery Multiplier Drop keeps the promotion fresh while giving operators another effective tool to maintain momentum throughout the summer season.”