Xtremepush expands reach in US market through Amelco agreement

(PRESS RELEASE) -- Xtremepush, the leading provider of CRM and loyalty marketing powered by AI, has signed a deal to integrate its real-time customer engagement platform into Amelco’s modular sport betting solution.

The partnership with Amelco enables its operator partners to deliver hyper-personalized messaging, automated campaigns and AI-driven retention strategies to customers through the Xtremepush platform.

It’s a deal that will further expand Xtremepush’s footprint in the US, where it is a trusted partner to the market’s leading players. Amelco has expanded significantly in the country of late, securing multiple state licenses and partnerships with major operators accessing its modular, tailored sportsbook solutions.

Xtremepush's latest agreement cements its position as a key partner for gaming businesses in the Americas, building on existing collaborations with Superbet, Betsul, Vibra Gaming, NGX and Senna Sport.

Robbie Sexton, Director of Partnerships & iGaming at Xtremepush, said: “It is very pleasing to have agreed a deal to enhance Amelco’s sports betting platform, which is performing so well in the US market. This agreement will empower Amelco’s operator partners to deliver engagement, gamification and AI tools through a seamless ‘plug and play’ functionality that increases conversion rates and offers proven results.”

Brandon Walker, Business Development Manager at Amelco, said: “We have been impressed with the work that Xtremepush has undertaken in the industry, delivering impressive results across player engagement. We're excited to partner with them as we continue to roll out our sportsbook solution in more North American markets, leveraging their customer platform to boost personalized messaging capabilities for operators."