1Click Games to integrate Optimove's customer retention automation platform with 1Click CRM

9 December 2014

TA' XBIEX, Malta -- (PRESS RELEASE) -- International supplier of premium iGaming solutions, 1Click Games, has collaborated with Optimove, a leading retention automation software company. Agreement implies integration of Optimove’s customer retention automation platform with 1Click Games’ own 1Click CRM.

1Click CRM is an iGaming account management platform that allows operating gaming content from several third-party providers via a single platform, fitting potential of several of the industry’s most successful content providers into one user-friendly interface.

Existing customers that operate with solutions provided by 1Click Games will be powered by Optimove’s innovative technology by the end of the year 2014. New customers will be offered 1Click Games solutions with Optimove already integrated.

“We are excited about this partnership, because it is a ‘triple win’ deal for us, our operators and their customers,” said Ben Roberts, VP of Business Development at 1Click Games. “With all we have seen and heard about Optimove’s capabilities, we expect to see a significant increase in player retention across all our operators.”

Optimove’s retention automation platform helps marketers maximize player engagement and loyalty by automatically personalizing, executing and evaluating a complete framework of marketing campaigns. The Web-based software’s unique customer modeling, predictive micro-segmentation and campaign optimization technologies have already enabled more than 100 online gaming, e-retail and consumer financial companies to become highly successful data-driven marketers.

Related Links
1Click Games

Launch your online betting site w/ the latest technologies on IGPIXEL's advanced iGaming platform
AI-based natural language generation solutions for the gaming industry
Casino Web Scripts
Providing certified casino software & casino games with no monthly fees.Custom development available
Share & Read other players' reviews! A top player community-driven portal for online casinos.
Mondogaming SRL
A leading software provider for sportsbook platforms, projected in the B2B and B2C business
House Tech Ads
Drive quality casino-gambling traffic to your brand from over 70 countries from our premium assets!
Global Gaming Expo (G2E)
The largest gathering of global, commercial and tribal gaming professionals in North America.
OCR - Online Casino Reports
Delivers highly targeted casino traffic from over 70 countries! Get your casino listed today at OCR!
Casino City Press
A leading publisher and distributor of casino and gaming business data and market research reports.
XLarge Software
Elevate your gaming platform w/ XLarge Software: Next-Gen tech for premium iGaming success & profits
Fully customized iGaming solutions provider, supplying online casino libraries and iGaming products.
Fast Offshore
Online Gaming License covers all types: bingo, casino, eSports, lottery, poker, sportsbetting & more
Your Guide to 3,482 iGaming Industry Suppliers
ADD YOUR COMPANY   |   ABOUT US     linkedin Twitter Facebook