Marketing Consulting News

Affiverse Media acquired by Ace Alliance
6 May 2026

Newsletter subscribers will continue to receive insights weekly, and existing campaign relationships, sales manager contacts, and support team arrangements will continue as normal.

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Enteractive and EveryMatrix announce strategic partnership
15 Jan 2026

The collaboration brings together Enteractive’s proven reactivation expertise with EveryMatrix’s comprehensive gaming platform ecosystem.

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LiveScore Group signs with Enteractive to boost active players
12 Aug 2025

Enteractive is set to launch activation and reactivation campaigns for LiveScore Bet and Virgin Bet, aiming to engage new players and bring back inactive ones.

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BetMGM boosts customer engagement and retention with Enteractive
6 Feb 2025

This partnership will enhance BetMGM’s existing CRM strategies with targeted reactivation campaigns aimed at converting non-funded registrations and re-engaging lapsed accounts across its U.S. markets.

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Enteractive appoints Lukasz Zebrowski as Head of Compliance
7 Nov 2024

Lukasz brings vast experience in regulatory compliance and will play a crucial role in ensuring Enteractive’s services continue to offer excellence on every level when talking directly with the players.

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Enteractive appoints Tim Vinderhall as new Head of Sales
17 Sep 2024

With over a decade of experience in sales and business development, Vindehall will be responsible for further strengthening Enteractive’s B2B operator partnerships.

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Enteractive partners with Optimove
15 May 2024

The agreement means Enteractive’s expertise in outbound calling for conversion and reactivation of players will complement Optimove's existing marketing channels suite.

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Enteractive strengthens growth in North America with Bettor Capital investment
7 May 2024

Enteractive looks forward to accelerating business development efforts in key growth markets such as the U.S. and Canada.

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PlayStar partners with Enteractive for reactivation campaigns
1 Mar 2024

Enteractive will run activation projects for PlayStar's brand, focusing on both activation of registered non-funded player accounts and reactivation campaigns to bring back lapsed players.

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Bethard hires Enteractive for player conversion and reactivation
13 Feb 2024

The company has been engaged by Bethard, the Swedish operator, to complement its existing internal CRM services with Enteractive’s bespoke conversion and reactivation services.

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BVGroup selects Enteractive to boost active players
24 Jan 2024

Enteractive’s services will complement BVGroup’s existing CRM activities and will be a key driver of incremental revenue generation from the unfunded or churned segments of their player base.

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Carl Brincat to hand over the reins at the MGA
27 Oct 2023

The Board of Governors of the Malta Gaming Authority informed the general public that Chief Executive Officer Carl Brincat will not be seeking renewal of his current contract, which expires on the 25 January 2024.

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Resorts Digital Gaming partners with Enteractive
3 Oct 2023

Enteractive formed a new alliance with the U.S. operator to run campaigns in licensed U.S. jurisdictions, such as New Jersey.

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2024 Emerging Leaders of Gaming 40 Under 40 announced
27 Sep 2023

The Emerging Leaders of Gaming 40 Under 40 is a program that recognizes professionals under the age of 40 already making significant impacts in the casino gaming industry.

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Enteractive teams up with Spinwise
5 Sep 2023

The deal will focus on reactivation services to win back active players from lapsed accounts.

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