Marketing Consulting News

OtherLevels appoints Lu as North American General Manager
2 Dec 2020

Prior to joining OtherLevels, Jenny Lu was Director of Sales at Optimove where she led the growth of U.S. and Canadian gaming sales.

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Twin partners with Enteractive to implement 360 degree CRM
25 Nov 2020

The collaboration completes a 360 degree CRM technology integration to optimize player activations and retention, now with Enteractive’s personalized one-2-one voice calls, as well as Fast Track’s digital CRM solutions.

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Fast Track and BlueRibbon partner on player engagement
3 Sep 2020

Fast Track adds BlueRibbon’s product-agnostic jackpot solution to its portfolio of third party Alliances.

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Digital Marketing Mixer teams up with Pokio
24 Aug 2020

Pokio is a regulated real money native mobile poker app offering guests a chance to play and win in an exclusive 500 Euro Free-roll tournament.

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Digital Marketing Mixer announces agenda
12 Aug 2020

The virtual networking event on 28 August, hosted by AffiliateINSIDER CEO and affiliate industry veteran, Lee-Ann Johnstone, is designed to help connect suppliers, brands, agencies and affiliates together.

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Third Digital Marketing Mixer has been announced
23 Jul 2020

The free business networking event, created and hosted by AffiliateINSIDER's Lee-Ann Johnstone, enables delegates to connect, learn and grow their business contacts virtually through facilitated networking.

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Enteractive’s (Re)Activation Cloud platform lands in Romania
24 Jun 2020

The company announced the launch of their (Re)Activation Cloud plug-and-play platform for the fast-growing Romanian market, boosting conversions of lapsed or dormant players for operators in the country.

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Knup Solutions expands into casino and eSports content writing
25 Mar 2020

Just months after launching a gambling domains division and storefront, the iGaming service provider has expanded its offerings once again.

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Enteractive enters Brazil through KTO partnership
24 Mar 2020

The company has entered the Brazilian market for the first time after signing a deal to provide operator KTO with its (Re)Activation Cloud platform.

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Enteractive partners with Max Entertainment
17 Mar 2020

The plug-and-play service offered by Enteractive will help Max Entertainment drive player retention rates at Slotty Vegas to new highs.

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Enteractive expands partnership with Gaming Innovation Group
11 Feb 2020

The online gaming brands will enhance their reactivation performance through the addition of the Enteractive’s (Re)Activation Cloud plug-and-play service.

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Allobet launches affiliate program with AffiliateINSIDER
20 Nov 2019

The Curacao-licensed brand will be managed using BetConstruct’s affiliate software as it seeks to enter new global markets beyond its core focus of eastern Europe.

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ComeOn signs up with Mediacle
12 Nov 2019

The global digital media and IT solutions specialist for the iGaming industry has signed an agreement with ComeOn to offer localization and consultancy services.

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Casumo signs with Enteractive
22 Oct 2019

Through this partnership with Enteractive, Casumo will be increasing player retention and player loyalty through the innovative (Re)Activation plug-and-play service.

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Wyman named partner at The Innovation Group
2 Oct 2019

Current Senior Vice President Brian Wyman oversees the firm's sports betting practice and established The Innovation Group's Las Vegas office, which he will continue to lead.

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