Marketing Consulting News

GBGC reports global betting revenues of $450 billion in 2014
27 May 2015

The 10th edition of the Global Gambling report analyzes revenue trends within the industry, including 3.2 percent overall growth.

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Casinovo launches to affiliates with Ihre Consulting at the helm
27 Mar 2015

Ihre Consulting has been in business over four years, working with operators and affiliates to partner them together in mutually beneficial deals.

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Ihre Consulting hired by Bonnier Gaming to assist with affiliate management
9 Mar 2015

Bonnier Gaming brands include Redbet.com, Vinnarum.com, Whitebet.com, Mamamiabingo.com and Bertilbingo.com.

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Casumo appoints Ihre Consulting to assist in growing its exposure and reputation within U.K. and German markets
20 Oct 2014

Casumo is an exciting brand with a great company ethos – to disrupt and innovate the iGaming business.

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NEKTAN launches its affiliate program - 60% revenue share for all new affiliates
18 Aug 2014

NEKTAN, the creator and operator of innovative mobile casino games, announces the launch of its affiliate program “NEKTAN Affiliates” on the Income Access platform in partnership with London-based digital media agency Mediacle.

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Karl Casino targets Swedish casino market
24 Mar 2014

A new Swedish casino Karl Casino has now launched with Ihre Consulting running the Affiliate Program for Karl Casino – Karl Affiliates.

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iSoftBet collaborates with Optimove
19 Sep 2013

iSoftBet's system will be provided to customers with the Optimove technology already integrated, ensuring that operators can deploy highly effective marketing campaigns quickly and efficiently.

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Survey: Top gaming companies have distinctive Asian ties
19 Feb 2013

A recent ranking of the top 20 gaming companies based on market capitalization had one distinctive flavor: The top 10 companies have either a direct investment or control of Asian gaming assets.

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Ihre Consulting makes two new additions to their affiliate consultancy team
23 Oct 2012

Ihre Consulting AB has announced the appointment of Chris Taylor as its Casino Affiliate Director and Simon Johansson as its Affiliate Account Manager.

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Ihre Consulting appointed as 138SunGame affiliate consultants
27 Jun 2012

138SunGame will utilize Ihre Consulting’s full affiliate management services.

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Ihre Consulting appoints new marketing director
6 Feb 2012

The Stockholm-based online gambling company has announced the appointment of Tomas Eliasson as its Marketing Director.

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Land-based casinos focus on federal legislation
4 May 2011

Despite the recent crackdown on PokerStars, Full Tilt Poker and Absolute Poker, the casino industry still seeks federal legislation that would allow Las Vegas companies to operate legally online.

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Las Vegas to host iGaming North America
23 Feb 2011

The inaugural iGaming North America conference will be held May 2-4 at the Monte Carlo Casino & Resort in Las Vegas.

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GameOn Marketing launches GameOn Affiliates Limited
23 Jun 2009

GameOn Affiliates will work alongside both established and start-up affiliate programs.

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Exec returns to Innovation Group
12 Jul 2007

The Innovation Group is proud to announce the return of Michael J. Soll as executive vice president.

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