Affiliate Marketing News

EveryMatrix signs largest content aggregation deal with bet365
15 Sep 2025

It will offer bet365 more than 40 vendors across multiple regulated markets including the U.K., Germany, the Netherlands and Mexico with further territories slated for future release.

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Atlas World Sports names Las Vegas sports betting veteran as Lead Football Analyst
10 Sep 2025

Gary Greene will deliver NFL and college football coverage for Atlas World Sports, the fast-rising hub for sports betting data, odds comparisons, and fantasy contests.

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EveryMatrix live with UK bookmaker in sports and casino launch
21 Aug 2025

Independent bookmaker Ken Howells has launched on EveryMatrix’s full turnkey platform, marking another addition to the tier-1 technology provider's expanding list of U.K. clients.

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SOFTSWISS Jackpot Aggregator enters the Estonian market
1 Aug 2025

This strategic move follows the recent Jackpot Aggregator certification in Bulgaria, Brazil, and Peru.

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EveryMatrix live with The Palaces in first UK turnkey casino partnership
31 Jul 2025

The established land-based and online bingo operator has migrated its platform and players to the EveryMatrix tech stack with the new turnkey solution.

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SOFTSWISS launches first South African project with Mzansibet
28 Jul 2025

It marks the first project in the country to utilize both the SOFTSWISS Sportsbook and the SOFTSWISS Casino Platform.

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Pinnacle Ontario live with CasinoEngine in North America debut
24 Jul 2025

The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.

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Atlas World Sports names Kevin Koeppel Director of Product
17 Jul 2025

The announcement comes as the company prepares to launch AtlasDFS.com, under the Atlas World Sports brand.

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EveryMatrix strengthens UK footprint with multi-year BetTOM partnership
1 Jul 2025

BetTOM, led by Paul Colley, has ambitious plans to build market share among U.K. recreational players with a focus on personalized marketing activation.

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beBettor expands partnership with EveryMatrix
26 Jun 2025

The data analytics platform has broadened its long-standing partnership with EveryMatrix, now enabling WealthScore to be available to its network of U.K.-licensed operator clients.

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EveryMatrix enters US content aggregation deal with Delaware North
17 Jun 2025

SlotMatrix, EveryMatrix's casino aggregation platform, is live in West Virginia with Delaware North’s Betly iGaming platform.

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GR8 Tech and Ready to Fight launch cinematic tribute to boxing star
17 Jun 2025

GR8 Tech and Ready to Fight are celebrating their partnership with "Inspired by Greatness," a cinematic tribute to boxing legacy starring Oleksandr Usyk.

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SOFTSWISS Sportsbook rolls out API 2.0
8 Jun 2025

The update reduces integration time for clients and enables seamless onboarding of new features, all while supporting broad compatibility across diverse technologies and platforms.

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CreedRoomz games now available on EveryMatrix
3 Jun 2025

This collaboration will extend the reach of CreedRoomz’s games including the newly introduced Richie Fruits Roulette and Richie Wheel, to EveryMatrix’s network of operator partners.

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SOFTSWISS rolls out Ultimate Report Builder for iGaming operators
29 May 2025

This report is a fully customizable analytics framework that consolidates fragmented reporting into a single, adaptive interface.

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