Marketing News

Catena Media appoints Daly as new CEO
29 Jan 2021

Michael Daly has been in charge of Catena Media’s U.S. operations since April 2018 and during this time this market has grown into a highly profitable business.

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Argyll Entertainment partners with Enteractive
22 Jan 2021

The activity will initially focus on the company’s sportsbook brand, SportNation, in the U.K., with further rollout of the service to other iGaming verticals to be considered following this campaign.

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26 sports betting licenses issued by The Virginia Lottery
19 Jan 2021

The Virginia Lottery announced that it has approved 26 sports betting licenses. The licenses were issued to a number of affiliates, payment providers and data suppliers.

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Doors to 2021 Affiliate Marketing Performance Program now open
19 Jan 2021

AffiliateINSIDER's Lee-Ann Johnstone has created a unique nine week training program that is designed to help affiliate managers get the best out of their affiliate partnerships and drive consistent sales.

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Paysafe partners with Colorado's BetWildwood
11 Jan 2021

The integrated payments platform announced a partnership with BetWildwood, the official online sportsbook of Wildwood Casino in Colorado.

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AffiliateINSIDER accepted into Forbes Agency Council
4 Jan 2021

The affiliate marketing agency has been accepted into Forbes Agency Council, an invitation-only community for successful entrepreneurs who specialize in a broad range of digital marketing agency services.

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HeroGaming doubles reactivation success with Enteractive
14 Dec 2020

HeroGaming is now starting a number of new projects with Enteractive, expanding the remit to include activations as well as the reactivation campaigns.

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BOSS. Gaming Solutions signs up with Enteractive to boost player deposits
10 Dec 2020

Enteractive is to provide its (Re)Activation Cloud services to BOSS.Gaming Solutions, with a focus on activating NRCs and NDCs across both Boss Casino and Bootlegger Casino.

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Luckbox teams up with Income Access
9 Dec 2020

Through the partnership, the Luckbox affiliate program will be powered by Income Access’ affiliate marketing solution.

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OtherLevels appoints Lu as North American General Manager
2 Dec 2020

Prior to joining OtherLevels, Jenny Lu was Director of Sales at Optimove where she led the growth of U.S. and Canadian gaming sales.

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Income Access unveils upgrades to affiliate marketing platform
1 Dec 2020

The enhancements are designed to improve the user experience of iGaming operators and affiliates by focusing on core functionality such as navigation, mobile responsiveness and report display.

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Twin partners with Enteractive to implement 360 degree CRM
25 Nov 2020

The collaboration completes a 360 degree CRM technology integration to optimize player activations and retention, now with Enteractive’s personalized one-2-one voice calls, as well as Fast Track’s digital CRM solutions.

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BetVictor and Bild jointly launch the sports betting platform BildBet in Germany
23 Oct 2020

BetVictor has obtained the license from Bild allowing them to offer online sports betting in the newly regulated German market under the new brand BildBet.

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Income Access wins two Bronze Stevie Awards for Women in Business
5 Oct 2020

The company won Bronze Stevie Awards in categories for Women-Run Workplace of the Year and Female Executive of the Year, awarded to SVP and General Manager Tara Wilson.

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Tipico US partners with Income Access
17 Sep 2020

The partnership will see Tipico U.S. unveil a new affiliate program in New Jersey for its imminently launching sports betting and iGaming brand, which will be managed by Income Access’ team.

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